Winning an award starts months before the entry deadline. Pressmark Communications runs an awards calendar for NexaPay — tracking categories, judges and deadlines across fintech — and builds each entry like a news story: evidence first, adjectives last.
For the National Innovation Award, we anchored the entry on audited fraud-prevention figures, two named customer testimonials and a live product demonstration for the judging panel. No other finalist brought customers to the pitch.
“Pressmark Communications’ entry read like a front page, not a form. The judges quoted it back to us at the ceremony.” — Priya Nair, VP Marketing, NexaPay
NexaPay took the top honour in its category, and the win unlocked the TechCrunch exclusive, three conference keynotes and a permanent trust badge across the company's marketing.
The outcome
One entry, one win, twenty-six downstream articles — proof that awards are a media strategy, not a lottery ticket.
